Smart 3 | 11/4/18

By S-3 Public Affairs

Welcome back and happy (almost) Election Day.

Each week we take a look at the “Smart 3” stories driving and shaping the media landscape.


1. Two things you may not have known about Election Day:
     a) Great GOTV effort (or greatest?): George Washington spent his entire 1758 campaign budget on 160 gallons of liquor served to 391 voters. He followed a Virginia tradition where barrels of liquor were rolled to courthouse lawns and polling places on Election Day. (Source: National Constitution Center)
     b) Why do we vote in November? The weather and farming dictated when elections were held.

“In the 1800s, the agrarian economy was an important factor, and farmers weren’t able to travel easily until the harvest was over. Also, the onset of winter conditions in areas that had winter conditions made travel a problem, so elections happened in the late fall.” (Source: National Constitution Center)


2. 21st Century Voter Drive Reuters: Social media, tech use sites to urge U.S. citizens to vote

Snapchat & Facebook are reminding voters of their polling place and hours. Facebook and Spotify are displaying

“Only about 17 percent of 18 to 24-year-olds voted in the previous congressional elections in 2014, though some opinion polls say the proportion could be much higher this year.”

Ride-sharing companies Uber and Lyft are offering voters free and discounted rides to the polls 

“It’s important to note, the Uber promo is only good for a ride to the polls, so your ride back will be up to you.” (Link)

3. The last jobs report before most people vote looked pretty good. 

The New York Times: U.S. added 250,000 jobs in October; Unemployment at 3.7%

The Takeaway:
Friday’s report, the last official economic reading before Americans vote on Tuesday, offered another reminder of the labor market’s persistent strength.
“The underlying fundamentals of the labor market are still really bright, it’s really the strongest part of the broader economy at the moment,” said Michelle Girard, chief United States economist at NatWest Markets.


Election Day next week (and then the leadership race fun begins!)

Sunday (November 4): President Trump holds campaign rallies in Macon, GA, and Chattanooga, TN

Monday (November 5): President Trump holds campaign rallies in Cleveland, OHFort Wayne, IN, and Cape Girardeau, MO

Tuesday (November 6): Election Day

Wednesday (November 7): Federal Reserve Federal Open Market Committee meeting (through Thursday)

Thursday (November 8): Investiture ceremony for Supreme Court Justice Brett Kavanaugh; American Enterprise Instituteevent with Secretary of the Army Mark Esper; The Washington Post Technology 202 Live event including White House Deputy Chief of Staff for Policy Coordination Chris Liddell and Deputy Assistant to the President for Technology Policy Michael Kratsios, and Rep. Ro Khanna (D-CA); Brookings Institution event on the 2018 elections

Friday (November 9): National Press Club Headliners Luncheon with Secretary of Veterans Affairs Robert Wilkie; Bipartisan Policy Center event on the 2018 elections

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